eBooks

2018 Ebook Feedback Website

[eBook] The Ultimate Feedback Guide – Everything Hotels Need to Know to Make a Strong Impact

by October 8, 2018 12:18 pm eBooks

The Ultimate Feedback Guide tackles the entire concept of guest feedback, from its true meaning, to the different ways in which it presents itself in the modern age, and the value and impact that it has over a hotel business. It gives practical tips and advice on how to prevent negative feedback, how to motivate guests to submit more feedback and, ultimately, on how to increase bookings through comprehensive feedback management.   Download the free eBook to learn more best practices on: The value of guest feedback, including why are where are guests writing reviews and how they impact future… read more »

Review & Reputation Management Platforms Buyer’s Guide

by September 21, 2018 2:37 pm eBooks

Choosing the right software for online reputation management is not an easy decision for hoteliers. HotelTechReport in collaboration with TrustYou created the "Review and Reputation Management Software Buyer's Guide" that helps hotel owners and operators through the research, selection and vetting process when identifying a new technology partner to improve their guest satisfaction scores and online reputation. The following chapters help hotels through the process: What is reputation management software Buying advice and recommendations How much to budget and what to expect Click on the button to download the Guide:

[eBook] The Hotelier’s Tech Stack Guide: Must-Have Technologies That Impact The Guest Journey

by May 17, 2018 2:01 pm eBooks

Modern hoteliers often find themselves in need of a tech stack guide, to help them break down this new tech-driven world. Hospitality is deeply impacted by rising technologies that consistently change the face of travel and, working in this industry, it is no longer an option not to be tech-savvy. In this eBook, you will discover an in-depth analysis of the following topics: Which systems are must-haves for optimal hotel operations and which ones are nice-to-have How the search and booking phase is influenced by the booking engine, the reservation system, the channel manager and live chat Why customer relationship… read more »

[eBook] Branding Without The Brand Name: A Hotelier’s Guide to Building Brand Value

by September 6, 2017 2:40 pm eBooks

As an independent hotelier, getting ahead without a brand name might sometimes feel like a continuous struggle. In this eBook, you will find a complete and in-depth analysis of all those strategies that you can adopt in order to thrive based on your independent hotel's status. The four chapters cover a large range of relevant topics, all of them tailored to fit your independent establishment's structure and needs: How to use what makes you different Why optimizing your website is key What focusing on your reputation can do When to put the “personal” in personalization You're just a few clicks… read more »

Designing Surveys

[eBook] Designing Smart Surveys: A Hotelier’s Guide to Soliciting Feedback

by August 9, 2016 11:08 am eBooks

Many different ways exist to solicit valuable feedback from your guests, and there are limitless possibilities of questions to ask and answers to receive. Before setting up your survey, there are certain precautions to consider. Making the initial effort to plan the survey thoroughly will encourage more responses and provide actionable and reliable insights into your guest’s experiences. With this in mind, let’s start the process from the beginning in this e-book.

[eBook] A Hotel’s Guide to All Things Google

by March 3, 2016 5:26 pm eBooks

How to Use Google to Capture the Most Bookings Hotels might not have felt an earthquake when Google jumped into instant booking last year; in fact, many were so focused on massive OTA consolidation that Google instant booking may have appeared as barely a blip on the industry seismograph. However, a closer look at the state of online bookings shows that what Google Travel aims to do is reach travelers at every point of the booking pathway, and Book on Google (the hotel instant booking feature) is one among many ways in which hotels will need a presence in order… read more »