WoodSpring Hotels chooses TrustYou to manage the reputation of its portfolio of hotels

by March 14, 2016 10:26 am Press Releases

Munich, 14 March 2016 - WoodSpring Hotels, operators of the WoodSpring Suites and Value Place brands, has selected TrustYou’s guest surveys and review analytics suite to manage the online reputation of their hotel portfolio. With the reach of TrustYou’s review scores and Meta-Review summaries on Google, Kayak, Trivago, Skyscanner and hundreds of other review web sites, WoodSpring Hotels can now track and respond to guest feedback quickly and easily for all their hotels. The hotel chain will use the sophisticated guest survey tool TrustYou Stars. The collected reviews will be sent out to guests during and after their stay and will become part of the TrustYou Meta-Review summary and TrustScore ecosystem.

With TrustYou Analytics, WoodSpring Hotels can now analyze the performance of their entire hotel portfolio, including over 200 locations across the U.S. TrustYou Analytics monitors and reacts to reviews and receives an overview of all sentiments written by guests on the web and from issued surveys. In order to gain a competitive advantage and outperform industry peers, TrustYou Analytics also enables benchmarking against direct competitors and brands.

“With TrustYou’s broad reach in the online travel segment, we’re confident that we have chosen the right partner to strengthen our online reputation. The ease at which we’re able to survey our guests during and after each stay is great. The analysis tool provides us with a comprehensive picture of our hotels’ reviews and allow us to respond accordingly,” says Victor Hernandez, SVP of Quality Assurance for WoodSpring Hotels.

Ellis Connolly, Executive Vice President at TrustYou, notes: “We are excited to be working with the team at WoodSpring Hotels. The extended stay segment is an area we have been adding tremendous value with our “Mid-Stay” survey feature and powerful sentiment analysis, which both played a role in this new partnership. TrustYou’s technology and review data have a huge influence on a hotel’s reputation. WoodSpring Hotels will be leveraging us to impact their portfolio’s reputation on scale and increase visibility through our partners like Google, Kayak and Trivago where our data drives bookings.”


About WoodSpring Hotels

WoodSpring Hotels is the company behind the nation’s fastest growing value extended-stay hotel brand with more than 200 hotels system-wide located in 30 states. The company owns 93 hotels and provides management services for both company-owned and franchised locations under the WoodSpring Suites and Value Place brands. WoodSpring Suites, as well as its enhanced brand extension, WoodSpring Suites Signature, are hotels for good people with practical needs, down-to-earth attitudes and a comfortable style, and who appreciate the value of life’s necessities – done really well. For more information, visit www.WoodSpring.com.


About TrustYou

TrustYou is on a mission to improve the travel experience, from finding the right hotel to having the perfect stay, and works with hotels, destinations and travel websites to make that happen. TrustYou analyzes hundreds of millions of travel reviews scattered across a vast, fragmented market and transforms this content into actionable insights and visualizations that enable travelers to improve their trip planning and industry players to improve their offerings. Products include:

TrustYou Stars: An advanced guest satisfaction survey tool that allows hotels to gain more reviews and enhance their content on Google.

TrustYou Analytics: The world’s leading online reputation management tool that allows hotels to analyze and influence their online reputation.

TrustYou Meta-Review*: Global review summaries of all verified reviews written worldwide that are displayed on hundreds of sites like Google, Trivago, KAYAK, Skyscanner, Wego, Sabre GDS, as well as on hotel’s own brand websites.

TrustYou Radar: A native mobile app available for iOS and Android that allows hotels to connect with guests directly from their mobile phone.

For more information about TrustYou, visit trustyou.wpengine.com