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Welcome to our blog, where we unlock unique insights into customer data and marketing best practices, reputation management and surveys, new AI trends, and generally keep you updated on the latest travel and hospitality industry trends.

Hotel tech budgeting – 5 ways to plan your year

What is a Customer Data Platform (CDP)? Learn How It Drives Success for Hotels

From CRM to CDP: The Data Shift Hospitality Needs

Traditionally, many hotels have relied on Customer Relationship Management (CRM) systems to store guest data and manage relationships....

Navigating Hospitality Technology Buying Decisions in a Rapidly Changing Landscape

This buyers guide gives an overview of what hotels should consider when choosing a hospitality technology solution....
Team of business people discussing digital marketing metrics report and return on investment strategy for advertisement campaign, data analytics dashboard on computer screen in office

Digitization and Reviews as Drivers for Destination Tourism Development: Best Practice of Trentino Marketing with TrustYou

Manuela Bortolotti from Trentino Marketing shares best practices of implementing TrustYou in this interview....
Someone using TY Meta-Review on a laptop

DestinationCamp 2024: Customer Profiling and Guest Retention with Meta-ReviewsTest

André Kaufmann and Georg Thanner from TrustYou discussed what you can do with this data at DSTNCMP24 in...
Traveler planning a trip online

The Value of Investing in the Online Traveler Experience

80% of travelers book online; 90% do all their holiday research online. Hospitality providers should therefore prioritize investing...

The Value of Personalization for Hotels: Are Personalized Experiences Essential for Hotel Guests?

sonalization in hospitality has evolved beyond just recognizing a guest’s name — it’s about tailoring services, amenities, and...
A happy receptionist is talking with hotel guest and making a reservation on a tablet.

From Start to Finish: Unleashing the Power of Hospitality Technology for Engaging Guest Journeys

In this blog post, we will explore the five different stages of the guest journey and shed light...
Hotel receptionist talking customers at lobby

How Can You Anticipate Your Guest’s Needs? 5 Insights for Unforgettable Stays

Discover top tips for anticipating guests' needs and ensure a stay that exceeds expectations. Improve satisfaction and loyalty...
Happy young couple walking in front of an airport terminal building, pulling suitcases

What Are Travelers Looking for in a Hotel? Insights into Modern Guest Expectations

In an era of personalized experiences, understanding what travelers seek in a hotel has never been more critical....
Work-life balance, work done and success celebration concept with happy woman take it easy casually resting in luxury business hotel or at home office workplace with computer pc laptop on desk

Upgrading Your Hotel’s Guest Experience: The Power of Sentiment Analysis

Discover how guest sentiment analysis revolutionizes hotel services by enhancing satisfaction and improving the overall guest experience....
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How to Segment Guests’ Data for Tailored Experiences

Discover how leveraging targeted segmentation of guest data can enhance personalized experiences and drive significant revenue growth in...
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Harnessing the Power of Technology and Data: Elevating the Traveler Experience in Hospitality

Let’s take a look at all the potential touch points within a user journey to see how to...
a person completing a feedback survey via phone

9 Hotel Survey Distribution Best Practices That Will Get You More Reviews

In this blog post, we'll guide you through proven strategies for distributing surveys effectively and ethically, with a...
Respond

5 Examples of Hotel Managers Responding to Reviews Like Stars

Happy Senior Woman Enjoying In Online Booking With Her Daughter In A Cafe.

10 Facts About How Different Generations Interact with Guest Reviews

Different generations interact with guest reviews differently. TrustYou’s latest consumer research reveals how hotels, destinations and other travel...
Guest Reviews displayed as a Google review summary

Online Reputation Management for Hotels: A Complete Guide

Your complete guide to online reputation management for hotels. Tips to improve the guest experience from pre-stay to...
Front Desk Hotel Receptionist Working

6 Reasons Why You Need an AI Response Generator to Reply to Guest Reviews

Here’s how an AI response generator for your guest reviews will help you save time & money while...

Unlocking the Potential: Exploring the Versatility of TrustYou’s Customer Experience Platform

Serving a multitude of industries, TrustYou's products go beyond hotels and cater to an extensive range of clients,...
A picture featuring a dog with glasses behind a laptop, referencing a guest that hesitates to leave a review

Why Didn’t My Guest Leave a Review? 4 Ways to Get More Feedback From Your Guests

Are your guests leaving fewer reviews than you expect? Here are 4 ways for hoteliers to get more...
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The Ultimate FAQ Guide: How CXP Can Transform OTAs and Boost Their Performance

In this FAQ-style blog post, we'll explore how CXP can revolutionize OTAs, improve their performance, and help them...
A picture featuring 2 ladies looking at a screen laptop featuring the TrustYou Review Dashboard.

How to Respond to Guest Reviews: A Hotelier’s In-Depth Guide

Your complete guide on how to respond to positive, neutral, and negative guest reviews with examples, a template...

Frequently Asked Questions About CXP: Boosting Destinations with Cutting-Edge Technology

Let's explore how CXP can empower destination marketing organizations (DMOs) to stay ahead of the competition and deliver...

Find out the exact way your customer value can be boosted