The benefits of live interaction, both online and on-site, are numerous. Hotels from around the world are seeing positive influences, not only in the guests’ mid-stay experience, but also in their overall reputation - all due to real, open, and instant communication. Post-COVID-19 travelers may have more questions and concerns during their travels than ever before and it’s a hotel’s duty to address them.
But how do you encourage guests to use live communication tools and share their thoughts and experiences in an open way? What are the challenges of doing so and which solutions are out there? Find out in this best practice guide.