
Branding Without The Brand Name: A Hotelier’s Guide to Building Brand Value
As an independent hotelier, getting ahead without a brand name might sometimes feel like a continuous struggle. In this eBook, you will find a complete and in-depth analysis of all those strategies that you can adopt in order to thrive based on your independent hotel's status.
The four chapters cover a large range of relevant topics, all of them tailored to fit your independent establishment's structure and needs:
- How to use what makes you different
- Why optimizing your website is key
- What focusing on your reputation can do
- When to put the “personal” in personalization
You're just a few clicks away from learning how to get more bookings, drive higher revenue and improve your hotel's overall reputation!