Happy Friday, everyone, and welcome back to TrustYou's weekly roundup! In today's issue, we've got tips on how to more effectively target travelers online, some interesting info about what to expect from Gen Z in travel and a couple of social media marketing pointers for hoteliers. Happy reading! Hotels: 2.5 million scams but oodles of mobile potential Five ways hotels can prompt user generated content on social media Copy these two subtle OTA booking secrets Mobile ads, user generated data, and instant booking are the trends to watch in travel Move along, Twitter - Facebook will be the future of… read more »
Happy Friday! Welcome back to our weekly roundup, bringing you the latest in travel, tech and social media news and trends! In today´s issue, learn how hotels can use review data to improve SEO and increase direct bookings, find out why exactly millennials matter to marketers to such a large extent and check out the six ways social media has changed the way businesses interact with customers. Happy reading! Using review data as rich snippets to improve search rankings and increase direct bookings Social millennial today: why millennials matter to marketers The internet of things in travel - great with… read more »
Happy Friday! Time for our weekly roundup again, bringing you the latest in travel tech, social media and reputation management news and trends! Among this week's stories, we've got Hipmunk's recent millennial travel habits stats, tips on how to drive bookings via mobile devices, and information on how hotels can increase their revenue in 2015. Happy reading! Increasing mobile bookings in 2015 How Facebook Reviews contribute to Mövenpick Hotels & Resorts' stellar online reputation Hotels need to get the (Facebook?) message Booking.com and TripAdvisor reviews appear on Apple Maps 5 personal ways hotels can increase revenue in 2015 Six… read more »
Happy Friday! Here’s our weekly roundup of travel tech, social media and reputation management so that you are up to speed with the key industry news and trends. Happy reading! How to find time to respond to online reviews Three tips for using reviews to leverage cross-platform trends How mobile is set to take over the travel industry in 2015 Airline and hotel apps less popular than OTA apps with Millennials Airbnb usage to surpass hotel companies, but not for business travel Why business travel is never going to be the same after 2015 51% of world uses social media:… read more »
Best hotel service happens in New York and San Francisco, while top U.S. destinations for overall guest satisfaction include New York and Orlando, according to third-quarter traveler review scores If service makes or breaks your vacation, you’ll want to know about the top travel destinations in the U.S. with the best hotel service as you begin making winter travel plans. According to third-quarter travel reviews, sure bets for great service among major U.S. markets are New York and San Francisco. Best Hotel Service in the U.S. by City (3rd Quarter 2013, Major Markets) 1). New York 88.5 2). San… read more »
When I’m planning travel, especially leisure, I steal away random bits of time throughout the week, and at various times of day, to create the trip. On my laptop when I’m taking a breather from a work project, on my mobile while I’m waiting in line for coffee, on my tablet after my kid goes to bed. And there’s no magic day of the week. It’s fluid. I make travel decisions based on random moments of research that happen over the course of a week or two. I build. Constructing idea on idea until I have a whole picture. I… read more »