How to Get Guests to Find, Book, and Trust Your Hotel? New TrustYou Website Holds the Answers

Travel reviews—and the way they are monitored, measured, and presented—have changed. With the launch of a new website, TrustYou tells the story of the modern travel review and the ways in which reviews can be leveraged to increase presence (Find), increase direct reservations (Book), and grow traveler confidence (Trust).


TrustYou leads the industry in creating better travel review platforms to improve the guest experience, as well as bringing hotels the tools they need in order to generate more direct bookings as a results of travel reviews.


With hints of a book layout, the new site aims to be succinct, responsive, and visually appealing. Through it, TrustYou introduces the four keys to increased presence and bookings via travel reviews. These include: TrustYou Analytics, TrustYou Stars, TrustYou Meta-Review, and TrustYou Radar.


TrustYou Analytics: Offers hotels tools to analyze, monitor, and easily respond to travel reviews along with unlimited survey distribution.


TrustYou Stars: A powerful new tool to gain more reviews and enhance content on Google, Stars allows hotels to gather surveys, push them directly to Google, integrate them on the hotel website, and as a result, generated more direct bookings.


TrustYou Meta-Review: The new face of the travel review, Meta-Reviews are verified travel review summaries accompanied by a TrustScore, all of which make travel research easier for guests. A hotel’s Meta-Review may be integrated to the brand website for greater visibility and an elevated guest booking experience. Additionally, Meta-Reviews may be positively influenced through surveys and review responses.


TrustYou Radar: Now, a hotel’s reputation can be managed anywhere, anytime with Radar. The mobile platform offers notifications when new reviews are posted, the opportunity to respond immediately, competitive benchmarking, and more.


Hotels will also find an abundance of research, case studies, white papers, and best practices among the resources TrustYou features to support a healthy industry understanding of the evolving role of travel reviews.