Tag Archive: Reviews
Your complete guide on how to respond to positive, neutral, and negative guest reviews with examples, a template response structure, and lots of data. Why Respond to Guest Reviews? How many guests choose to stay at your property based on the reviews they read on Google, TripAdvisor, or Booking.com? Nowadays, we can’t imagine making a buying or booking decision before reading reviews, watching an expert opinion on YouTube, or just researching more about the product or service we are interested in. For the hospitality industry, reviews are essential from the booking process to the post-stay survey. “Where should I stay?”… read more »
If addressing guest feedback keeps you up at night, why not get inspiration from some of the best? Here are five examples of hotel managers responding to reviews like stars. It’s no longer a matter of debate - in the world of hospitality, guest reviews have a signficant impact on a hotel's reputation and future bookings. That's why it is crucial for hotel managers to respond to reviews with professionalism, empathy, and promptness. In this blog, we will explore five exceptional examples of hotel managers who have mastered the art of responding to reviews and turned potentially negative experiences into… read more »
Ihr vollständiger Ratgeber zum Beantworten positiver, neutraler und negativer Gästebewertungen mit Beispielen, einer Vorlage für den Aufbau der Antworten und vielen Daten. Warum auf Gästebewertungen antworten? Wie viele Gäste entscheiden sich aufgrund der Bewertungen, die sie bei Google, TripAdvisor oder Booking.com gelesen haben, für einen Aufenthalt in Ihrem Hotel? Heutzutage können wir uns nicht mehr vorstellen, eine Kauf- oder Buchungsentscheidung zu treffen, bevor wir nicht Bewertungen gelesen, eine Expertenmeinung auf YouTube gesehen oder einfach mehr über das Produkt oder den Service recherchiert haben, für die wir uns interessieren. Für die Hotelbranche sind Bewertungen von der Buchung bis zum Post-Stay Survey… read more »
by Catalina Brinza
June 29, 2022 1:51 pm
Research
Vanessa Martinez Product Marketing Manager Catalina Brinza Digital Marketing Manager As the world continues to reopen at a rapid pace, staying up to date with the latest travel trends is imperative for long-term success. In our recent Q2 webinar, we explored the most interesting insights from our freshly released Q1 2022 Pulse of the Industry Report. Here are 4 things that defined travel and hospitality in the first quarter of 2022*: Review volume continues to increase reaching 60.8% of the Q1 2019 numbers. Our own data shows an ascending recovery trend for Q1 2022, with EMEA leading the recovery race… read more »
We all know by now that the “new year, new me” mantra rarely survives past January. In our personal lives, after the year we’ve had - or better yet, survived - 2021 might not bring many certainties. In business, however, we at TrustYou make sure that, no matter the twists and turns in the travel scene, our products and solutions are always evolving, and always delivering exactly what you need, when you need it. The Analytics feature of the TrustYou platform is rising in relevance and importance during the crisis months, when insights and hard data have the power to… read more »
Keeping a close eye on your hotel’s reputation and performance should always be a priority. In times of crisis, tracking, reporting, and getting an inside view into your guests’ experience becomes even more important. The only way for hoteliers to know where they stand and where they’re headed is to analyze where they’ve been. Proper quality management is what separates successful hotel businesses from the rest and as travelers become more selective and cautious, the quality of a hotel’s services will weigh heavily on the overall equation. As a people-centric business, hospitality is built on a solid foundation of guest… read more »
The entire world is on standby. After unprecedented halts in travel and hospitality, the dim light at the end of the tunnel is getting a little brighter. For most of the hotel industry, this means a boost in motivation as businesses prepare to reopen. Many things will have to change in a post COVID-19 world and travelers themselves will be rather different than before - more cautious, more selective, and way less adventurous (well, at least for a while). This is why hoteliers need to focus their efforts on anticipating the upcoming needs and expectations of their future guests and… read more »
For the first time in any of our lives, the whole world is at a standstill. We are barely moving, very few of us are traveling, and overall, everything seems to be on standby. At TrustYou, we have been watching the slowdown happen through the lens of guest reviews measured in our Travel Health Index. For the week ending April 5, our guest review tracking clearly shows the world on lockdown, with all figures grinding down to a dramatic halt. To contextualize the effect of the pandemic on the hospitality industry, we have leveraged the world’s largest guest review database… read more »
The travel and hospitality industry is taking a major hit - there’s no denying that. Due to the coronavirus outbreak, hotels from all over the globe are experiencing low occupancy rates and tremendous loss in revenue, while some are even closing their doors until further notice. While we are living in uncertain and unprecedented times and the immediate prognosis for hospitality businesses is not on the positive side, the only thing left to do is to be aware of the current situation and look ahead with an arsenal of solid plans and smart decisions. With so many internal implications and… read more »
Business is booming for corporate travel. The industry has been on a constant rise and is predicted to be a section of high growth within the travel sector. Business trips are now showing up in many job descriptions and employees are beginning to spend more on such trips every year, acknowledging their importance and impact. In fact, between 2016 and early 2019, average travel spending more than doubled, which shows an uprising trend and a great business opportunity for travel management companies. GBTA forecasts that travel spending will expand to $1.7 trillion by 2022. This, along with the imminent rise… read more »
La competencia entre OTA, operadores turísticos y otras agencias de terceros por conseguir reservas en línea es feroz. Ahora, con las herramientas adecuadas, es más fácil llegar a cifras más altas de reservas en línea. ¿Qué esperan los viajeros y a qué responden bien en términos de reservas de hoteles a través de sitios web de terceros? ¿Cómo puedes asegurarte de fomentar las reservas sin demasiadas complicaciones ni inversiones de tiempo y esfuerzo demasiado grandes durante el proceso? La respuesta es sencilla: optimizando la búsqueda de hoteles con la ayuda de reseñas y puntuaciones. No mostrar reseñas de clientes puede… read more »
by TrustYou
December 17, 2019 1:52 pm
Research
Looking back at a year full of new information, we took the time to revisit our biggest webinar of 2019 and extract the key results. There were so many great recommendations hidden within the research results in the webinar, “Battle of the Brands: How Guest Reviews are Stealing the Show.” Let’s take a look at the top three results that we’ve extracted for all those who missed it. Don’t worry, you can still access the full recording here. Guest Rating Reigns as #1 in Importance Price is the variable that ultimately has the highest influence on a booking decision. However,… read more »
