Tag Archive: impact scores
by TrustYou
April 10, 2024 10:59 am
Research
Die aktuellsten Statistiken zur Hotellerie in der DACH-Region für 2023 mit exklusiven Daten von TrustYou und Drittanbietern [pro Quartal aktualisiert]. Statistiken von TrustYou zur Hotellerie in der DACH-Region Q4 2023 1. Bewertungsvolumen bei 92 % im Vergleich zu 2019 Das DACH-Bewertungsvolumen erreichte in Q4 2023 91,4 % des Stands im Vergleich zu vor der Pandemie und verzeichnete einen Anstieg von 3,2 % im Vergleich zu Q3 2022. Das Deutsche Statistische Bundesamt (Destatis) schließt das Jahr 2023 mit vorläufigen Ergebnissen ab und gibt bekannt, dass Deutschland die Corona-Krise fast hinter sich gelassen hat. Beherbergungsbetriebe verzeichneten 487,2 Millionen Übernachtungen. Das waren 8,1 % mehr als im Jahr 2022 und 1,7 %… read more »
by TrustYou
April 9, 2024 10:53 am
Research
The latest 2023 DACH hospitality statistics, including exclusive TrustYou and third-party data. TrustYou DACH Hospitality Statistics Q4 2023 #1 Review Volume at 92% Compared to 2019 Q3 2023 DACH review volume reached 91.4% of the pre-pandemic levels and recorded a 3.2% increase compared to Q4 2022. The German Federal Statistical Office (Destatis) wraps up the year 2023 with preliminary results and announced that Germany has almost left the Corona crisis behind. Accommodation providers recorded 487.2 million overnight stays. This was 8.1% more than in 2022 and 1.7% less than in 2019, the year before the coronavirus pandemic. In December 2023,… read more »
by Catalina Brinza
September 7, 2023 7:52 am
Research
The latest 2023 DACH hospitality statistics, including exclusive TrustYou and third-party data. [updated quarterly] TrustYou DACH Hospitality Statistics Q2 2023 #1 Review Volume Only 3% Below 2019 Q2 2023 DACH review volume reached 96.6% of the pre-pandemic levels and recorded a 14.1% increase compared to Q2 2022. Like EMEA, we witness a moderated increase, mainly attributed to the region’s quick rebound in 2022. DACH review volume continues to exceed EMEA averages. Official statistics also confirm a similar trend. According to DESTATIS, May 2023 was Germany's first month to exceed overnight stays by 5.6%. April got very close - just a shy… read more »
Profitieren Sie als Hotel und Destination vom Bleisure-Travel Trend und erzielen Sie somit mehr Buchungen und Umsatz! Unsere Expertentipps helfen Ihnen dabei, die Bedürfnisse von Reisenden zu erfüllen, die Arbeit und Freizeit kombinieren möchten. Berufstätige legen immer mehr Wert darauf, ihre arbeitsfreie Zeit optimal zu nutzen. Neue Orte und Kultur zu entdecken und sich auf vielfältige Kulturen einzulassen wird mehr und mehr zur Priorität und macht Bleisure-Tourismus, einer Kombination aus Arbeit und Freizeit, immer beliebter. Die Ausrichtung auf diese Gruppe kann zu mehr Buchungen und Umsatz führen, da Bleisure-Reisende in der Regel über ein höheres verfügbares Einkommen und die Flexibilität… read more »
by Catalina Brinza
March 21, 2023 9:00 am
Research
TrustYou looked at the global and regional top and bottom categories that impacted hotels’ performance the most in 2022. Discover key findings from 128 million guest reviews. The power of guest reviews goes beyond improving your online reputation. By turning feedback into valuable data, you can better understand what your guests like and dislike about your property and make adjustments where necessary. Ultimately, this will lead to higher ratings, more guests willing to book with you, and more revenue. Here’s where Impact Scores can help you drive performance. Impact Scores leverage all review data for hotels, and fill in the… read more »
by Alexandra Pop
February 28, 2023 8:51 am
Trends & Insights
Increase bookings and revenue by embracing the booming bleisure travel trend for hotels and destinations! Our expert tips help you cater to travelers seeking to blend work and play. As professionals strive to make the most of their time outside the office by discovering new places and immersing themselves in diverse cultures, the popularity of bleisure travel - blending work and play - has skyrocketed. Catering to bleisure travelers can increase bookings and revenue, as these travelers often have more disposable income and the flexibility to extend their stays. To help you make the most of this growing trend, we've… read more »
Wir haben die aktuellsten Forschungsergebnisse über die Art und Weise, wie Menschen Feedback lesen, ausgewählt - und einige wichtige Maßnahmen zusammengestellt, die Ihnen dabei helfen können, Gästebewertungen zu nutzen, um somit mehr Buchungen zu erhalten. Es geht ums große Ganze Reisende lesen Bewertungen nicht nur, um unangenehme Erfahrungen zu vermeiden. Bewertungen werden im Allgemeinen nicht alleine gelesen, um Betrug zu erkennen oder zwielichtige Lokalitäten mit kaltem Essen und dünnen Wänden zu vermeiden. Online-Feedback hilft Reisenden, die Lücke zwischen ihren Erwartungen und dem, was sie bekommen, zu schließen. Ist der Standort günstig? Bietet das Hotel haustierfreundliche Optionen? Gibt es dort einen… read more »
We’ve selected the most recent data on how people read feedback - and put together some key actions that can help you leverage guest reviews to get more bookings. It’s About the Bigger Picture Travelers are not reading reviews just to avoid unpleasant experiences. Reviews aren’t generally read to identify scams or avoid shady places with cold food and thin walls. Online feedback helps travelers to close the gap between what they want and what they’ll get. Is the location convenient? Does the hotel offer pet-friendly options? Does it have a pool? From reviews, they are picking keywords like pieces… read more »
Your hotel’s reputation is based on a number of different features that travelers notice, experience, and then rate. As we continue to emphasize the importance and value of guest feedback, it’s essential to take a moment and focus on Impact Scores, which direct the attention to the categories that are most relevant when improving your reputation. Through more than 10 years of experience in the guest feedback sector, we’ve managed to identify and pinpoint the relevant categories that affect a hotel’s’ reputation, and allow you to see where you are doing great, or possibly not so well. But which… read more »
by TrustYou
April 27, 2017 2:00 pm
Research
Friendliness of staff most positively impacts hotel ratings, while bathrooms are dragging hotel ratings down most often. Guest reviews have gone beyond simple 1-to-5 star hotel ratings. With the introduction of guest satisfaction surveys and review sites like TripAdvisor, hotel guests started leaving detailed reviews to help future travelers make decisions. Now, recent research confirms that over 95% of travelers are reading those reviews before booking a hotel. However, travelers are not the only ones who can benefit from this level of detail. With TrustYou’s advanced text analysis, we can pinpoint positive and negative sentiments for 100+ categories… read more »
