Meet the new brainTRUST blog

Welcome to the web’s newest online strategy resource—the brainTRUST blog.

Count us among your valuable advisors on hotel social media and online reputation management. Here several times each week, we’ll talk about increasing social media engagement, using new apps, and navigating the world of online reputation management.

Here’s a teaser of what you can expect from us in our first post (stay tuned—it’s coming tomorrow):

Vine for Twitter — The Easy Six-Second Video

A recent study (over here if you’d like to read it all, and we recommend it!) shows that Twitter posts with an image or video are 2X as likely to be opened. Consider this when you’re entertaining how—or whether—to use Twitter’s new video app, Vine, for your hotel.

Vine makes easy six-second looping videos. Frankly, we don’t think Vine is going to change the internet as usual, but we do think it’s a fun way to whip up some engagement if (this is a big IF) it’s used wisely…

Have we piqued your interest? Check back with us for the rest of the installment on Vine tomorrow and then look for some ideas about how to market positive guests feedback on Twitter later in the week. Better yet, subscribe via RSS Feed to get it delivered right to your screen.

Tony Ciccarone

Tony Ciccarone is a web developer who is experienced in making high-quality professional websites, writing clean & reusable code, and creating data-driven web applications.

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