Sector del viaje

ITB Berlin Panel Discussion: Stars Or TrustScore? One Approach In Mecklenburg-Vorpommern

por marzo 12, 2018 2:17 pm , Leave a comment
In the tourism industry, ratings about products and services are either based on stars or customer evaluations which are converted into a TrustScore. At this year's ITB Berlin, our partner Mecklenburg-Vorpommern invited us to join a panel discussion to give valuable insights about the topic of guest feedback and review marketing. The discussion Read More

The Guest Feedback Cycle: Influencing the Traveler at Every Stage of Their Journey

por julio 12, 2016 3:00 pm , , , Leave a comment
I’ll start this post with a bold statement: the traveler experience begins and ends with guest feedback. Now, let me back [it] up. It is fair to say that the traveler journey consists of  three main stages: booking the hotel, the onsite experience, and delivering post-stay commentary. When guest feedback Read More