Best Practices

Rewarding Loyalty Like Royalty

Catalina Brinza // February 20, 2020

The travel and hospitality scene is constantly changing and always moving forward. Guests check-in and check-out at a fast pace and the industry has adapted to a rapid flow of ever changing faces, demographics, trends,…

How Destinations Can Boost Conversions On Their Website

Catalina Brinza // November 7, 2019

Managing a hotel business and setting it up for success can be a real challenge. When it comes to destinations, the effort of handling multiple properties is automatically higher. Encouraging bookings and boosting the conversation…

How to Optimize the Mobile Travel Experience for More Bookings

Catalina Brinza // October 7, 2019

Mobile bookings are increasing at impressive rates across all travel sectors. Today’s travelers rely more and more on their mobile devices to engage in travel activities. They can do everything from checking in to flights…

Tried And True Strategies For Post-Stay Surveys

Catalina Brinza // September 10, 2019

Guest surveys are one of the most efficient ways of encouraging feedback and they have the potential to boost a hotel business. In this best practice guide, we are focusing on the tried and true…

How To Incorporate Reviews Into Your Hotel Marketing Strategy

Catalina Brinza // September 9, 2019

It’s no secret nowadays that guest feedback is the thing that can either make or break your business. Therefore, we came up with 5 useful tips on how you can integrate travelers’ reviews into your…

Maximize the Power of Reviews on Google

TrustYou // August 27, 2019

It’s approaching one year since Google redesigned its hotel search, and with that change came the addition of hotel pages on Google. ​This blog goes into further detail on that major Google update for hotels,…

How to Build Effective Reports to Track Your Hotel’s KPIs

Catalina Brinza // August 7, 2019

Set yourself up for success by taking some time to build structured and effective reports. Through very little initial effort, you can be on your way to reporting the KPIs important to your hotel. The added benefits…

Responding to Positive Guest Reviews

TrustYou // July 18, 2019

Think it's only important to respond to negative guest reviews? Think again! By responding to positive reviews, hotels are able to produce more good will with future travelers looking to book.  In a consumer research…

How To Respond to Negative Guest Reviews

TrustYou // July 12, 2019

The inevitable negative guest review is easy to get and difficult to ignore. Confront these reviews head on and read this quick guide to help your hotel formulate the perfect response.