Best Practices

positive

Responding to Positive Guest Reviews

per settembre 8, 2016 2:35 pm Best Practices

Think it's only important to respond to negative guest reviews? Think again! By responding to positive reviews, hotels are able to produce more good will with future travelers looking to book.  In a consumer research study, 78% of respondents said that seeing a management response makes them feel that a hotel cares about its guests. And 68% said that they are more likely to book at a hotel with management responses over a comparable hotel with no responses. Build your response library by taking a look at these quick tips for building a great response to positive guest reviews.

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Designing Smart Surveys: A Hotelier’s Guide to Soliciting Feedback

per agosto 9, 2016 11:08 am Best Practices

Many different ways exist to solicit valuable feedback from your guests, and there are limitless possibilities of questions to ask and answers to receive. Before setting up your survey, there are certain precautions to consider. Making the initial effort to plan the survey thoroughly will encourage more responses and provide actionable and reliable insights into your guest’s experiences. With this in mind, let’s start the process from the beginning in this e-book.

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Three Features for Fixing-up your Facebook

per luglio 27, 2016 9:20 am Best Practices

Facebook is a regular in the top 3 social-media sites. A hotel's Facebook page needs to not only be managed, but also to stand out from the competition. Embrace the growing list features on Facebook and make sure your hotel maximizes the conversion opportunity with these three tips covered in the "Three Features for Fixing-up your Facebook" best practice guide.

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5 Review KPIs Every Hotel Should Track

per luglio 6, 2016 1:29 pm Best Practices

Collecting and analyzing feedback is essential for a hotel and its online reputation. At the end, all the review data is only useful if it’s used to make improvements. With this in mind, here are five key travel review metrics and how to use them for change within your organization. Download our free best practice guide here: 

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Millennials and Their Travel Needs

per giugno 1, 2016 11:22 am Best Practices

Millennials have their own expectations towards hotels when it comes to traveling - and they love traveling! Some hotel brands meet their needs by changing their entire concepts or developing targeted new brands. However, there are some essential and easy ways to meet the tech-savvy and social media enthusiastic crowd. Download our free best practice guide to learn more about it.