The German hotelclassification cooperates with Social Media Monitoring Specialist TrustYou

by July 6, 2011 2:21 pm Leave a comment

We are proud to announce that the German hotel and star rating association DEHOGA has selected TrustYou as a partner in the star rating process. Online travel magazine Tnooz had this to say:

A deal struck between the Organisation of German Hotels and Restaurants (DEHOGA) and social media monitoring platform TrustYou follows a similar move by the sister industry body in Switzerland, Hotellerie Suisse.

The TrustYou system analyses hundreds of review sites, hotel online rating systems and social networks to find the overall consumer rating for a property.

DOHEGA will combine TrustYou’s data with existing professional reviews from writers and hotel pundits to establish a new star rating for each of the accommodation and eating venues included in its database, currently around 240,000.

Helmut Otto of DOHEGA the classification committee says the decision to alter the rating process will give its star rating board a better impression of the “strengths and weaknesses” of each property.

Read the rest here.

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