Tag Archive: messaging
The last few months have been extremely challenging not only for businesses but for people in general. While many of us keep thinking that everything will eventually blow over and we’ll go back to how things were before the crisis, the truth of the matter is that our old “normal” might change forever. From how we travel to how we make plans and even up to how we communicate, we all need to anticipate and prepare for the “new normal”. In hospitality, hotel-guest communication is already shifting towards a contactless approach. Less face-to-face interaction, less physical contact, more smiles behind… read more »
The entire world is on standby. After unprecedented halts in travel and hospitality, the dim light at the end of the tunnel is getting a little brighter. For most of the hotel industry, this means a boost in motivation as businesses prepare to reopen. Many things will have to change in a post COVID-19 world and travelers themselves will be rather different than before - more cautious, more selective, and way less adventurous (well, at least for a while). This is why hoteliers need to focus their efforts on anticipating the upcoming needs and expectations of their future guests and… read more »
by Catalina Brinza
March 11, 2020 9:48 am
Technology
While it’s hard for me to believe (and admit), I am part of a generation that wasn’t exactly born in the midst of the technological revolution - I was eased into it. I am what we call a “digital native” but growing up, “the” internet wasn’t a given and it definitely wasn’t a must. I remember first getting acquainted with it sometime in middle school and although I found it impressive, at the time it wasn’t exactly life-changing. It was just one of the many things that, as a child, you slowly discover and incorporate into your life and daily… read more »
The face of hospitality is constantly changing and travelers are changing with it. Traditional accommodations have always been and are likely to remain extremely popular, however, the hospitality sector has welcomed the sharing economy once Airbnb made its debut on the market. If we’re to simplify things, we are basically talking about more competition for hotels. The good news is, there’s an audience for everything and hoteliers can definitely hold on to their competitive advantage, as long as they keep up with travelers’ demands and expectations. So what can you learn from the sharing economy and what should you borrow… read more »
Improving the management process of internal operations is one of the most important goals of every modern hotelier. With so many tasks, responsibilities, and technologies that you have to juggle with on a daily basis, the simple act of listening might come across as too basic. But actually paying attention to what your guests have to say is the key to improving not only your hotel’s reputation but also the internal operations that you struggle with. It’s easy to see why, as a traveler, you wouldn’t want to deal with any complications during your trip. Swinging back and forth between… read more »
by TrustYou
November 21, 2016 3:46 pm
Research
Engagement is on the rise between hotel staff and guests through messaging services as conversations increasingly move digital and mobile. Recording these conversations opens the door to further insight into the guest journey by analyzing their sentiment to unveil communication attitudes and behaviors. How to Utilize Real-Time Messaging to Monitor Guest Feedback To illustrate some of the potential, collectable insights, we've analyzed 10,000 messages using TrustYou's state-of-the art sentiment analysis algorithms. The infographic below captures a snapshot of the conversations existing between TrustYou Messaging clients and their guests: Hotels can learn a lot about their guests by communicating regularly with them on-site.… read more »
L'engagement est en hausse entre le personnel de l'hôtel et les clients à travers les services de messagerie, les conversations évoluant de plus en plus vers le mobile et le digital. Enregistrer ces conversations, permet ainsi d'ouvrir la porte à plus d'informations sur le parcours des voyageurs en analysant leurs opinions afin de dévoiler des attitudes et comportements en termes de communication. Comment utiliser la messagerie en temps-réel afin de suivre les feedbacks clients Afin d'illustrer le potentiel d'informations collectables, nous avons analysés 10 000 messages en utilisant la technologie d'analyse sémantique de TrustYou. L'infographie ci-dessous montre des conversations existantes… read more »
Konversationen zwischen Hotelmitarbeitern und Gästen verlagern sich zunehmend auf Direktnachrichten, da der Austausch von Informationen immer mehr digital und über Smartphones stattfindet. Mithilfe dieser Konversationen können viele nützliche Erkenntnisse in Bezug auf den Reiseverlauf des Gastes gewonnen werden, indem Inhalte und Kommunikationsverhalten analysiert werden. Von Gästefeedback mit Direktnachrichtenversand in Echtzeit profitieren Um dies besser zu veranschaulichen, haben wir mit TrustYous hochmoderner Sentiment-Analyse-Algorythmen 10.000 Nachrichten analysiert. Die unten stehende Infografik zeigt eine Auswahl an bestehenden Konversationen zwischen TrustYou Messaging-Kunden und ihren Gästen: Hotels können viel über ihre Gäste lernen, indem sie regelmäßig mit ihnen vor Ort kommunizieren. Heutige Kommunikationsmethoden… read more »
Il rapporto tra il personale ed i clienti si stringe attraverso servizi di messaggistica e le conversazioni si muovono sempre più verso il mobile ed il digitale. Salvare queste conversazioni dà accesso a maggiori informazioni sull'itinerario del viaggiatore analizzando le opinioni per rivelare abitudini e comportamenti nell'ambito della comunicazione. Come utilizzare i messaggi in tempo reale per monitorare il feedback degli ospiti Abbiamo analizzato 10.000 messaggi col nostro algoritmo di analisi semantica per illustrare il potenziale di informazioni che si possono raccogliere. Questa infografica presenta un'istantanea delle conversazioni esistenti tra i nostri clienti che usano TrustYou Messaging ed i loro… read more »
お客様とのコミュニケーションは、ますますデジタルやモバイルに移行しており、メッセージング・サービスを通したホテル・スタッフと宿泊客との関わりも増加の一途をたどっています。こうしたコミュニケーションを記録し、お客様のセンチメント（感情）を分析することで、お客様のコミュニケーション・スタイルや行動を明らかにし、お客様がどう感じているかをより詳しく、正しく理解することができるようになります。 そこでTrustYouでは、独自の最新解析アルゴリズムを使って1万件のメッセージを分析。役立つ、価値あるこれらのメッセージの内容を分かりやすく図解しました。下記のインフォグラフィックは、TrustYou Messagingをお使いの宿泊施設様とその宿泊客との実際のやり取りをまとめたものです。 リアルタイム・メッセージングを使ってお客様の声を把握するには そこでTrustYouでは、独自の最新解析アルゴリズムを使って1万件のメッセージを分析。役立つ、価値あるこれらのメッセージの内容を分かりやすく図解しました。下記のインフォグラフィックは、TrustYou Messagingをお使いの宿泊施設様とその宿泊客との実際のやり取りをまとめたものです。 滞在中、定期的に宿泊客とコミュニケーションをとることで、宿泊客がどう感じているか詳しく知ることができます。昨今、コミュニケーション手法は、よりモバイル重視になり、電話や直接会って話す機会は減っています。 TrustYou Messagingは、テキスト（SMS)やFacebookメッセージ、Eメールを通じてお客様と会話をするツールです。リアルタイムにお客様とコミュニケーションがとれれば、お客様の滞在中その場でホテルのサービスを改善できるだけでなく、満足したお客様からの良いクチコミを期待することもできます。今すぐ、14日間の無料トライアルを始めてみませんか?
A medida que se populariza el uso de terminales móviles y los mensajes escritos, se incrementa el uso de sistemas de mensajería en tiempo real entre hotel y clientes. Dichos sistemas permiten revisar a posteriori todos los diálogos con el huésped, facilitando el análisis de su conducta, preferencias y percepciones durante su estancia en el hotel. Cómo aprovechar sistemas de mensajería en tiempo real para mejorar los índices de reputación online Hemos aplicado nuestro algoritmo para el análisis semántico a 10mil diálogos registrados entre hoteles y clientes con el fin de ilustrar los beneficios de utilizar una plataforma de mensajería.… read more »
by Catalina Brinza
September 15, 2016 11:11 pm
Trends & Insights
No matter what your hotel is proud of most, stop for a moment and remember the hotel basics. Much as you might hate to admit it, at the heart of every booking of every hotel is one driving factor: guests need a place to sleep. Don’t lose sight of this basic hotel need or you’ll end up with a contingent of grumpy travelers checking out in the morning – or worse, not telling the hotel directly and instead sharing a bad review to colleagues or online. Fifty-five percent of travelers said they look for reviews that specifically address sleep quality… read more »
