Author Archives for Laura Badiu

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Weekly Roundup #47: Travel, Tech and Social Media

by November 24, 2017 12:35 pm Leave a comment

Week 47/2017 The Weekly Roundup is back and that means it’s time for you dose of fresh hospitality news and stories! We have it all, from trends to technology, so make sure to take a look before heading off into the weekend! Also, if you want daily updates, you can follow our social media accounts: Facebook, Twitter, LinkedIn, Google+ and Instagram! Have an amazing weekend, everyone! Industry News Brazil Hospitality Group (BHG) Enters Partnership with AccorHotels for Management of 17 of BHG’s Owned Hotels: Brazil Hospitality Group (BHG) announces this week the beginning of its partnership with our client AccorHotels,… read more »

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Weekly Roundup #46: Travel, Tech and Social Media

by November 17, 2017 1:38 pm Leave a comment

Week 46/2017 Hello and welcome to this Weekly Roundup! Here you can end your week with a few of the most interesting news and stories from the hospitality industry, that we carefully gathered and summarized for you. Make sure to take a look and enjoy the read and don’t forget to follow our social media accounts, for more insights and updates: we are on  Facebook, Twitter, LinkedIn, Google+ and Instagram! Until next time, we wish you a lovely weekend! Industry News US Hotel Industry Grows at Half Rate of Overall US Economy: Business activity for US hoteliers held steady at… read more »

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Influencer Marketing – Can Your Hotel Benefit From It?

by November 16, 2017 9:52 am , , Leave a comment

We are quickly approaching 2018 and it has already been awhile since the conventional advertising strategies have become almost obsolete. A thing of the past. A simple banner or a TV commercial is no longer enough to attract and retain customers and most brands are aware of this. With the rise of social media and channels such as Youtube, publicity and advertising reached new heights and they have often been given actual faces: the ones of influencers. There’s no good reason why the hospitality industry could not profit out of this new marketing strategy. Putting a well-known face to your… read more »

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Weekly Roundup #45: Travel, Tech and Social Media

by November 10, 2017 10:59 am Leave a comment

Week 45/2017 Greetings, everyone and welcome back on our blog, for another Weekly Roundup! Once again, we gathered the most interesting and relevant news and stories that were published this week, so make sure to take a look at the headlines! You will surely find something interesting. Also, for more daily updates and news, don’t forget to follow our social media accounts: Facebook, Twitter, LinkedIn, Google+ and Instagram! Until next Friday, have a lovely weekend! Industry News TrustYou’s Guest Feedback Platform Gains Traction in India Through New Partnership With Taj Hotels Palaces Resorts Safaris: It was another successful and productive… read more »

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TrustYou’s Top 5: The Best Designed Hotels Around The World

by November 9, 2017 10:33 am , Leave a comment

Let’s be honest: no one books a hotel blindfolded and basic rooms with outdated furniture just don’t cut it anymore. Saying that hospitality is competitive is an understatement and travelers have a huge amount of options to chose from when it comes to hotels and overall accommodations. A lot of the times, the booking decision is based on visuals. Think about it: when was the last time you booked a stay at a place without checking the pictures first? It’s no wonder that, in what seems to quickly become a saturated market, many hotels are now striving to set themselves… read more »

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Weekly Roundup #44: Travel, Tech and Social Media

by November 3, 2017 12:53 pm Leave a comment

Week 44/2017 Welcome back to our blog, everyone! This Weekly Roundup has a few interesting news under its belt, so go ahead and scan the headlines. As usual, we summarize the most important stories of the week from the entire hospitality industry. News, trends, technology, you name it, we have it. Also, don’t forget to follow us on social: Facebook, Twitter, LinkedIn, Google+ and Instagram! Until next Friday, have an amazing weekend! Industry News Best Western launches its third soft brand collection: Our client  Best Western Hotels & Resorts is joining its hotel peers and launching its third hotel soft… read more »

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Virtual Reality In Travel – Should Your Hotel Embrace It?

by October 30, 2017 12:50 pm , , Leave a comment

When the Lumière brothers pioneered a little concept called cinematography, back in 1896, the moving image of a train arriving in a station was incredibly mind-blowing for people everywhere. It fact, it was so unbelievable that it is said the first audience ran away screaming from the theater because they felt like the train was coming right at them and they perceived it as a real danger. Fast forward more than a century and we are now running towards such concepts instead of away from them. Even the rise of 3D, once the movie Avatar aired, seems to be such… read more »

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Weekly Roundup #43: Travel, Tech and Social Media

by October 27, 2017 12:16 pm Leave a comment

Week 43/2017 Another week has quickly gone by, so it’s time for a new Weekly Roundup! As usual, you can get your weekly dose of information on our blog, because we always make sure to put together a summary of the week’s most interesting and important hospitality news and stories. So make sure to take a look and enjoy! You can also follow us on social media, to get daily updates - we have Facebook, Twitter, LinkedIn, Google+ and Instagram! Until next Friday, have an amazing weekend! Industry News Asia-Pacific hotel bookings increase 93%, with 88% rise in China: China bookings are on the rise… read more »

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The Independent Hotel Series – Part IV: Putting the “personal” in personalization

by October 26, 2017 9:48 am , Leave a comment

We have made our way to the last part of our Independent Hotel Series, the extension of our latest eBook: Branding Without The Brand Name - An independent Hoteliers Guide To Building Brand Value. Up until now, we talked about how an independent hotel can make the most out of its non-branded status, through finding and marketing what makes it different, carefully working on the SEO, mobile optimization and everything that technology throws its way and also, we focused on reviews and the importance of online reputation management. Now it’s time to get more… personal. More specifically, we’ll talk about… read more »

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Weekly Roundup #42: Travel, Tech and Social Media

by October 20, 2017 11:37 am Leave a comment

Week 42/2017 Hello, everyone and happy Friday! As usual, our Weekly Roundup gathered the most interesting news and stories of the week, so go ahead and take a look before you head off into the weekend. Also, don’t forget to follow our social media accounts, for daily updates: we are on  Facebook, Twitter, LinkedIn, Google+ and Instagram! Until next week, have an amazing weekend! Industry News China is the most important outbound market globally, says AccorHotels: Our client AccorHotels will be rolling out 350 hotels over the next five years in China. Michael Issenberg, chairman and CEO of AccorHotels Asia… read more »